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1 Arens, William F. Contemporary Advertising -- 9th Edition -- No CD
Burr Ridge, Illinois, U.S.A. McGraw Hill 2004 0072537728 / 9780072537727 9th Edition Hard Cover Very Good No Dust Jacket Textbook 8 3/4" x 11 1/4'" 
Book is very good in black color illustrated glossy boards with gilt and teal lettering...THIS IS THE 9th Edition with publish date of 2004...well-used textbook shelfwear to boards and corner scuffs...former price penned on top corner half title page...annotations and highlighting throughout does not interfere with legibility...617 pages plus appendix sections, crisp with sharp edges and corners...a good study copy for the student or researcher. 
Price: 38.75 USD
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2 Belch, George E. & Belch, Michael A. Advertising and Promotion: An Integrated Marketing Communications Perspective - Sixth Edition
Boston McGraw Hill 2004 0072536764 / 9780072536768 Sixth Edition Hard Cover Near Fine No Dust Jacket Textbook 8 3/4" x 11 1/4'" 
Book is near fine in deep rust red glossy boards with orange, white and red lettering...this is the 6th Edition with publish date of 2004...only light shelfwear to boards...text is secure to binding throughout and clean...779 pages plus glossary, endnotes and index with sharp edges and corners...no annotations or markings observed...an exceptional find in this very nice condition. 
Price: 58.75 USD
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3 Lane, W. Ronald;Russell, J. Thomas;Russell, Thomas;King, Karen & Lane, Ronald & King, Karen Whitehill Kleppner's Advertising Procedure - 16th Edition
Lebanon, Indiana, U.S.A. Prentice Hall 2005 0131404121 / 9780131404120 16th Edition Hard Cover Near Fine No Dust Jacket Textbook 8 3/4" x 11 1/4' 
Book is near fine in white and red, color illustrated, glossy boards with red and black lettering...this is the 16th Edition with publish date of 2005...one small nick top front board edge is only detraction from an otherwise fine rating...text is tight and clean...766 pages, crisp with sharp edges and corners...no annotations or markings observed...an exceptional find in this bright, clean condition. 
Price: 44.75 USD
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4 Wells, William & Burnett, John & Moriarty, Sandra Advertising - Principles & Practice -- 6th Edition
Upper Saddle River, NJ Prentice Hall 2003 0130477222 / 9780130477224 6th Edition Hard Cover Very Good No Dust Jacket Textbook 8 1/2" x 11" 
Book is very good in white, color photographed glossy boards with red, black and dark blue lettering...this is the 6th Edition with publish date of 2003...text is tight and clean...only a few pages with neat highlighting...no annotations observed....599 pages with sharp edges and corners...a good find in this very nice condition. 
Price: 44.75 USD
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